Meet LINE characters at the LINEFRIENDS Pop-Up Store at 313 Somerset!

Friday, June 05, 2015

Line Friends Pop-Up Store at 313 Somerset 2015

LINE Pop-up store is back again this year! This time, the adorable LINEFRIENDS would be at 313@Somerset from 8 June to 5 July 2015 at the Level 1 Atrium, all lined up and ready for you to pick them up. I heard that there will be some exclusive items available for the FIRST TIME ONLY IN SINGAPORE! So guys, if you want to impress your ladies, this would be your chance! 

There are also a whole range of LINE events lined up for you (heh, get it?) at 313@Somerset this Great Singapore Sale (GSS) season. 

LINE FRIENDS Pop Up Store Singapore Somerset 2015

The LINE Pop-up store received a HUGE turnout last year, when it first popped open in Singapore. I remembered that it was crazy. Everyone was talking about it on their Facebook and Instagram!

Line Pop Up Store crowd in 2014

Expect this year's to be even more wild. In fact, it is going to be a fun-filled LINE carnival month with these activities, codenamed: #BFFNOMATTERWHAT

1. Afternoon Party with LINE Friends and More!

LINE Cony and Brown

Meet the lovable Cony and Brown on these dates:

- 12 & 19 Jun, Fri : 7pm
- 13 & 20 June, Sat : 3pm & 7pm
- 14 & 21 Jun, Sun : 3pm & 5pm

Cheers with the Stars

13 & 20 Jun, Sat : 5pm

Xu Bin, Aloysius Pang and Kimberley Chia will join Cony and Brown to spend an afternoon of games and fun with shoppers.

Say “Cheese” and Win

8 Jun – 5 Jul

Pose and snap your best shot at the LINE Friends Summer Walk of Fame, and stand to win $100 313 shopping vouchers and LINE premiums. Simply post your picture on Instagram with the hashtag #BFFNOMATTERWHAT.

And of course, the HIGHLIGHT:

Totally Awesome: LINE SG50 Pop-Up Store

8 Jun – 5 Jul

Can’t wait to get your hands on the cutesy LINE merchandise? Here’s your chance to pick up some exclusive items that are available for the first time in Singapore.

SG50 X LINE collaboration. Wow. These exclusive SG50 LINE items will be become collectors edition since SG50 can only happen once. 

I will also be at the Media Preview of the LINE Pop-up Store on June 8 this coming Monday, where I (@Evilbean) will be giving all of my Instagram followers a first-hand peek of the exclusive LINE Merchandise available for sale! 

2. Get on LINE with 313@somerset

From what I know, 313@somerset x LINE is going to give out lots and lots of freebies and goodies this year to make this GSS 2015 a little wilder:


2 Jun – 1 Jul
Download 16 exclusive stickers featuring Carrie and Belle on LINE Sticker Shop to share your BFF moments anytime, anywhere! Click here to add them as friend now! 
Carrie and Belle LINE Sticker

8 – 21 Jun
Stand a chance to win $5 313 vouchers by participating in the daily trivia quiz on 313@somerset LINE Official Account. 

3. Shop for More

29 May - 28 Jun
Redeem an exclusive lanyard (comes in two designs) with minimum a $120 spending. BONUS Instant Lucky Dip to win LINE premiums or shopping voucher when you spend $150 and add 313@somerset as friend on LINE.

CLUB313 members need only spend $100 and $130 respectively.

It’s A Win-Win Situation

29 May - 28 Jun
Spend $80 and stand a chance to win 313 shopping vouchers in their weekly and Grand Draws. 

Double chances from CLUB313 members.

You can also save this image on your phone for the list of LINE activities happening from 2 June to 5 July 2015:

#BFFNOMATTERWHAT LINE Campaign 2015 at Somerset 313

Pat yourself on the back for either stumbling onto or being a loyal reader of this blog, because now you are one of the first few to know of this. Keep this hush hush, and maybe, just maybe, you would be able to avoid a huge crowd and a long queue on the first few days, before the word spreads out like wildfire. 

And remember, your first step to staying ahead of all these is to follow 313@somerset on their official LINE account. 

Now get ready to surprise your loved ones with the exclusive items from the pop-up store and bring them to the "Afternoon Party" events and watch them smile as these cute LINEFRIENDS emerges in front of them in real life!

Line Friends Plushie

Stay tuned to my Instagram update on the #BFFNOMATTERWHAT LINE Campaign (@Evilbean) on 8 June!

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